LinkedIn
Profile Optimization
Guide

How to Add a 'Visit My Website' Button on LinkedIn

Learn how to add a 'Visit My Website' button to your LinkedIn profile and optimize your call-to-action for better engagement.

Who Can Add a Custom Button on LinkedIn?

LinkedIn offers a custom button feature that allows users to add a call-to-action (CTA) to their profile. However, this feature is only available for LinkedIn Premium users.

If you are using the free version of LinkedIn, don’t worry—there’s a great alternative that lets you add a clickable link to your profile, which we’ll cover later in this guide.


How to Add a Custom Button to Your LinkedIn Profile

Follow these steps to add a 'Visit My Website' button to your LinkedIn profile:

  • Go to Your LinkedIn Profile
  • Log in to LinkedIn and navigate to your profile page.

  • Edit Your Profile
  • Click on the pencil icon in your profile header to edit your information.

  • Scroll to the 'Custom Button' Section
  • At the bottom of the profile editor, locate the ‘Custom Button’ section.

  • Enable and Customize Your Button
  • Click ‘Edit Custom Button,’ then select ‘Visit My Website’ as your CTA and enter your website URL.

  • Enable Display Options
  • Toggle the option to display the button on posts, messages, and search results.

  • Save Your Changes
  • Click ‘Save’ and check your profile to ensure the button appears correctly.


Alternative for Free LinkedIn Users

If you’re not using LinkedIn Premium, you can still add a clickable link to your profile. Here’s how:

  • Go to Profile Editing
  • Follow the same steps to edit your profile.

  • Select 'Display a Link on My Profile'
  • Instead of adding a button, choose the option to add a hyperlink to your profile.

  • Customize Your Link
  • Enter your link text (e.g., ‘Free LinkedIn Profile Makeover’) and add your website URL.

  • Save and Exit
  • Click ‘Save’ and confirm the link appears correctly on your profile.

This method ensures your CTA aligns with your banner and encourages visitors to click through.


Optimize Your LinkedIn Profile for More Engagement

Adding a clear and relevant CTA to your LinkedIn profile helps you drive traffic to your website or offers. Whether you use the premium button or the free hyperlink method, ensure your profile is optimized for engagement.

Want to enhance your LinkedIn content? aiCarousels can help you create professional LinkedIn posts that drive clicks and engagement. Start today and make your LinkedIn profile work for you!

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